3 Strategies for Making Money From Youtube
With over 3 billion searches every month and 5 billions of videos are watched every day around the world, Youtube has become the second largest search engine. Around 100 videos are uploaded every minute. It has become so popular that everyone wants to earn money from youtube.
Thousands of people are currently making videos about their life, career, travel, experience, and even they vlog about their life. Becoming successful Youtuber looks easy but it requires a lot of hard work and consistency. However, if you are already a video creator, you must be looking for ways to earn money from youtube.
Here are 3 ways to make money from youtube.
1. Youtube Partnership Program ( Adsense)
Adsense is the easiest and the most common way to earn money on youtube. Adsense shows the ad to your videos when a viewer clicks on the ad, you earn money. The excellent way to earn more money is to increase the viewer of your video. Youtube partner program is a provision through which popular channel can earn money from their videos. In addition to that, it allows video creators to monetize their content on Youtube. There are various requirements in order to become a partner.
Here are the eligibility criteria of the Youtube Partnership Program:
- Your channel should follow all the policies and guidelines
- You should only have 1 AdSense account
- You should have at least 1000 subscribers
- You should have more than 4000 public watch hours
- You should have linked an approved AdSense account
If you are eligible for the YouTube Partnership Program, next step monetizing is pretty easy.
Follow these steps to get your Youtube channel monetized:
- Select your account icon > Creator Studio in the top right corner
- select Channel > Status and features in the left menu
- Click Enable Under “Monetization”.
- to accept the YouTube Partner Program Terms, follow the on-screen steps
Next, set up and Adsense accounts or sign-up for it via Youtube. Adsense allows you to run ads on your youtube videos and you will earn money based on the number of impressions your video will get. Additionally, you will get when someone clicks or watches your ad. However, the amount you will earn from Youtube Adsense will totally depend on several factors such as the popularity of your channel, amount of viewers, watch time/viewer retention, CPM/CPC, and so on. In addition to that, Youtube takes up to 45% of your ad revenue.
2. Affiliate Marketing
Besides using Affiliate marketing on your blog, Facebook, Instagram, Pinterest, Twitter etc, you can do affiliate marketing on Youtube as well and earn money. To become an affiliate marketer, all you need to do is pick up the right product, make a video on it and add the affiliate links or codes in the description.
With these links or codes, your viewer will get some discount and you will get paid for referring them the product. One of the largest affiliate programs is the Amazon Affiliate Program and is the best to start with. However, smaller brands and companies also offer an affiliate program. Remember, each program will take a small percentage of commission as a sale.
Furthermore, your earning will completely depend upon how many views you’re getting. There are few things through which you can increase your videos views such as create great content, share your videos on social media namely Facebook, Instagram, Twitter, Pinterest etc, do SEO for your youtube videos, share your content on relevant website, be consistent with your videos, enter eye-catching thumbnails, and so on.
You can also use your videos to build a list by creating an email marketing campaign with a tool like Kartra that handles everything within building out a complete campaign from landing pages, sequencing the emails and more.
3. Third Party Sponsorship
Youtube sponsored videos are those where you take money from companies for promoting their products or services. Sponsors will pay you a decent amount of money to promote their products or services and give you a link. When someone will buy from that link, you will earn the extra commission from them. If you have a good number of followers, the brand will pay you to endorse their product or services.
Most Youtube creator earn money through sponsorship. They create a whole video focusing on the sponsor’s product and services.
On the other hand, product sponsorship is something where brand sends you product free of cost and in return, you do a video for them. While approaching, you need to work in detail about the proposal you’re going to present. Make sure you know well your audience and the brand you’re approaching. However, it may take a long time to crack a deal. Meanwhile, keep working on creating great content, increasing viewers and subscribers, and build traffic to your channel. A great way to draw companies attention towards your channel.
Once you get the sponsorship opportunities, it is very important for you to figure out how much you want to charge. There are a lot of other pricing models but it is highly recommended that you start with a flat fee system which is best when you are a newbie.
Some of the platforms where you can connect with brands and which help you with some sponsorship videos are Famebit, Channel Pages, Grapevine, and Izea
Some of the things which you can keep in mind before starting sponsorship videos:
- Make sure you know what your niche is and who is your target audience.
- Build high-quality content video. Come up with new ideas to attract your subscribers.
- Identify the right companies. Every people can’t be your target market. It’s a good idea to first identify the industries and companies to reach out.
- Before going to big companies, reach out to the smaller one. There are small companies who are looking for collaboration.
Creating quality content is key. You can attract your viewers by creating a lot of high-quality creative content. The more you will attract the viewer, the more you will earn money.
Nowadays a lot of people are using Youtube to make money and if you think you can create good content, you can be one of them. All you have to do is come up with a great idea and be consistent with your work. Creating Youtube videos require a lot of time and dedication. Follow these 3 ways to earn money from Youtube.